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Wednesday, April 20, 2011

Lauren Conrad Launches Beauty Site!

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Her latest foray into the reality TV world didn’t work out, but fear not, Lauren Conrad is anything but bored. The former MTV starlet, author and budding fashion designer today launched thebeautydepartment.com, a website full of hair and makeup tips she’s procured over the years. 

The photo and video how-tos star Conrad, plus her longtime hairstylist, Kristin Ess, and her makeup artist, Amy Nadine. 

Conrad says that before joining forces with her glam team, she often turned to fashion magazines for beauty help — often unsuccessfully. “Growing up, I never really learned how to do my hair and makeup correctly and the results weren’t always great,” Conrad said in a release. “Our goal with The Beauty Department is to provide girls and young women with a basic how-to of simplified versions of popular trends and styles that they can recreate themselves.” 

The site covers hair and makeup basics, as well as health-related beauty topics, like sun protection. Readers can also submit questions, which the trio will attempt to answer online.

Credit: PEOPLE (Kate Hogan)