Serena van der Woodsen: UES socialite, serial dater, Columbia student, and... movie star? All signs are pointing to yes. Blake Lively was recently spotted filming a scene for Gossip Girl in sunny SoCal opposite The Fighter director David O. Russell, who is playing himself. It should come as no surprise that this potential “Serena Goes to Hollywood” plotline could end up netting our blonde heroine a new love interest.